FOR IMMEDIATE RELEASE
Palms Casino Resort Launches New Website, www.palms.com
New online site and mobile platform offer enhanced user
experience with social media network integration and
improved compatibility with emerging technologies
LAS VEGAS - July 7, 2010 - The Palms Casino Resort has
announced the launch of its new website at
http://www.palms.com. An innovator in gaming and
hospitality, the Palms debuted the site on May 27, 2010,
enhancing the online user experience through bold design
elements, easy-to-use booking engines, social media
integration and seamless compatibility with emerging
technologies.
Merging the online presence of Palms Casino Resort, Palms
Place Hotel and Spa and The Pearl Concert Theater, palms.com
<http://www.palms.com/> now offers one-stop shopping for
guests to explore the resort´s diverse collection of rooms
and suites across all three hotel towers. Extensive image
galleries showcase the world-famous Fantasy Suites, dining
options, pool and spa amenities, while a dynamic calendar of
events highlights upcoming nightlife and entertainment
offerings.
"The Palms has seen incredible growth over the last several
years, offering more room types and greater amenities and
services than ever before," said Palms owner George Maloof.
"Our new Website showcases these offerings in the best
possible way, making it simple and exciting to plan leisure
or business travel."
New to palms.com <http://www.palms.com/> is a complete
social media network integration that allows guests to share
specific pages within their Facebook
<http://www.facebook.com/palmscasinoresort> and Twitter
<http://twitter.com/PalmsLasVegas> communities for more
efficient, interactive trip planning. The site also
features exclusive video content and connectivity to Palms´
YouTube <http://www.youtube.com/palmstv> channel for a
behind-the-scenes look at celebrity and red carpet events.
"We´ve really taken into consideration the growing needs of
the modern consumer," said Chief Marketing Officer Jason
Gastwirth. "New trends and Web-based technologies have
created exciting ways to engage our guests. The site´s new
architecture will allow us to evolve and continually exceed
their expectations."
Built in partnership with Annapolis-based development firm
Vantage Strategy, Inc., the site´s new architecture and
departure from Flash-based technologies allows for increased
visibility on a wide variety of mobile devices. Responding
to the needs of travelers on the go, the ease of travel
planning on mobile devices will go a long way in providing a
competitive edge on other Las Vegas properties still
utilizing outdated technologies.
For more information, including room rates, tickets, dining
and nightlife reservations, visit palms.com
<http://www.palms.com/> .
About Palms Casino Resort:
The Palms Casino Resort, heralded as one of Las Vegas'
hippest resorts, is an all-encompassing, one-stop
destination. Owned by the Maloof family, the boutique
property boasts three distinct towers and a diverse mix of
bars and restaurants across a 95,000-square-foot casino.
Amenities include the legendary Playboy Club; Ghostbar; Rain
Nightclub; The Pearl Concert Theater; Moon Nightclub; N9NE
Steakhouse; Nove Italiano; Little Buddha; Simon Restaurant &
Lounge; The Palms Pool & Bungalows; Palms Spa and AMP Salon;
Drift Spa & Hammam; LA Sunset Tan; Brenden Theatres, a
14-theatre Cineplex; Huntington Ink Tattoo Lounge; the
Fantasy Suites, including the Hardwood Suite, the only hotel
room in the world with its own basketball court; and over
60,000 square-feet of meeting space. The Palms has played
host to MTV´s Video Music Awards, Real World: Las Vegas and
Bravo´s Celebrity Poker Showdown, and E!´s Girls Next Door
and Sunset Tan feature the resort on a regular basis. The
Palms Casino Resort is located just west of the Las Vegas
Strip and I-15 on Flamingo Road. For reservation
information, call toll free at (866) PALMS-RES, (866)
725-6773, or visit www.palms.com. For groups of 15 rooms or
more, contact the Sales Department at (866) PALMS-MTG or
(866) 725-6768.