FOR IMMEDIATE RELEASE
Binion's Gambling Hall & Hotel Offers Cash Back and Comps
LAS VEGAS - March 18, 2009 - With changes afoot at the legendary downtown
casino since new owners bought the property one year ago, guests will notice
the latest transformation at Club Binion's. Binion's Gambling Hall & Hotel
now offers cash back and comps to Club Binion's members. For every 40
points earned, members receive $1 in cash back and $2 in comps. One point
is earned for every $5 coin-in on slots and every $8 coin-in on video poker.
"We have been working since day one on ways to improve the guest experience
for our Club Binion's players," said Kristle Hofert, Binion's director of
marketing. "Offering cash back and comps makes Club Binion's one of the
most generous clubs in Las Vegas. Our players really appreciate the great
value they receive."
Club Binion's members, including slot, video poker and table games players,
may use comps at all food outlets, the Binion's gift shop, and for hotel
rooms. Members are also eligible for ongoing prizes and promotions such as
the Binion's Bailout $20,000 Giveaway that runs through April 25, 2009.
Guests who join Club Binion's receive a variety of gifts and offers upon
signing up. New members receive free match play, two for one food and drink
offers, a souvenir gift and more. Club Binion's is open daily from 8 a.m.
to midnight.
In addition to offering cash back and comps, Binion's has made many other
changes over the last year. Since March 2008, Binion's has purchased the
very latest slot and video poker machines resulting in one hundred percent
Ticket In Ticket Out technology throughout the casino, has improved its odds
on blackjack and craps, added new table games, and reconfigured the casino
floor. The 24th floor steakhouse was completely remodeled including a new
menu and wine list, the brand new Benny's Bullpen Sports Bar & Cigar Lounge
was unveiled and the beloved $1 Million Display was reintroduced to the
property.
About Binion's Gambling Hall & Hotel
Binion's has been making Las Vegas history since 1951 when Texas gambler,
Benny Binion, bought the property at 128 Fremont Street. Benny was
passionate about giving players excitement, good odds and friendly service,
or as he would say - Good Food. Good Whiskey. Good Gamble. Fremont Street
has changed dramatically since the days of Benny Binion but his enthusiasm
still remains at the historic casino and has been picked up by the current
owner, TLC Casino Enterprises, who purchased the property in March 2008. The
property has 80,000 square feet of gaming space with 750 slot and video
poker machines, 47 table games and the Hall of Fame Poker Room. For more
information or to make a room reservation, go to <http://www.binions.com>
www.binions.com or call 800-937-6537.
Ownership
In March 2008, Binion's Gambling Hall & Hotel was acquired by TLC Casino
Enterprises, a privately held gaming company located in Las Vegas, Nevada.
TLC Casino Enterprises also owns and operates the Four Queens Hotel &
Casino. Both properties are in close proximity and are situated on the
world-famous Fremont Street Experience in downtown Las Vegas.